We approach an individual handpicked as a credible influencer on a particular platform (for example: LinkedIn, YouTube, Twitter, Facebook, Instagram, blog site) to carry out a review. This equals one activity. We attend a conference with your book on the stand (one activity), we publish a paid advert on a social media site (one activity), we tweet about the book (one activity), we approach an industry magazine to review (one activity), we send an email campaign to relevant data feeds (one activity), we send a free copy to an organisation to recommend to their members (one activity), we send a free copy to an academic to consider adopting (one activity), we publish an author interview with you on our YouTube channel (one activity), we send out a free chapter online to go alongside a key industry event (one activity) and so on.
Every month, you’ll be sent a list of every bespoke activity we’ve carried out to support your book, with our full guarantee of a minimum of 200 activities in year one (marketing will of course carry on beyond year one).
Our aim is not to send unnecessary and unwelcome “spam”, our aim is to relentlessly explore every possible credible, global opportunity to let the right audience know about your book.
Authors should absolutely be asking how their book will be marketed, our answer is 200.